Most mentioned brands by ChatGPT in cosmetics and personal care

Is your brand being recommended and mentioned by ChatGPT? Sellm present the benchmark for brand visibility on LLMs in cosmetics and personal care.

Explore the cosmetics and personal care brands most frequently mentioned by ChatGPT. The brands Unilever, Shiseido, Procter & Gamble, L'Oréal Group and Estée Lauder Companies lead the way in AI-driven recommendations and industry visibility.

Brand Positioning Matrix

Brand Visibility Ranking

The following table shows the top brands ranked by their visibility score, highlighting the leaders in brand presence and recognition.

BrandBrand Visibility
Unilever
95%
Shiseido
95%
Procter & Gamble
90%
L'Oréal Group
85%
Estée Lauder Companies
85%
Coty
85%
L'Oréal
80%
Estée Lauder
75%
The Ordinary
75%
Lancôme
70%
Johnson & Johnson
70%
Drunk Elephant
70%
Function of Beauty
65%
Givaudan Active Beauty
65%
BASF
65%
Olaplex
65%
Deciem
65%
Croda
65%
Clinique
65%
Evonik
65%
Glow Recipe
65%
Neutrogena
65%
DSM
65%
Sytheon
65%
Revlon
65%
MAC Cosmetics
65%
Clariant
65%
Givaudan
65%
Versed
65%
Herbivore Botanicals
65%

Most Visible Brands in cosmetics and personal care

The most visible brands in ChatGPT according to Sellm benchmark include Function of Beauty, Givaudan Active Beauty, L'Oréal Group, Unilever and BASF. These companies consistently rank highest in brand visibility and recognition within the industry.

Most Recommended Brands in cosmetics and personal care

Brands that receive the highest recommendations from ChatGPT according to Sellm benchmark include Unilever, Shiseido, Procter & Gamble, L'Oréal Group and Estée Lauder Companies. These are the top names driving conversations and interest in the cosmetics and personal care space.